Two Fat Guys & A Briefcase

About the fat guys.

Paul Raymond had a dream. The dream was to take a simple idea and produce good results.
Fat Guys & A Briefcase take humorous approach to all of the projects. Focusing on the greeting card industry and gift novelty items.

The Process of Design

A hand drawn approach was used in creating the logo. Simple black and white color theory was used throughout the entire identity system.

Partnership

Illustrator Steve Berger was used to draw the original logo. Berger Fine Arts he artwork was the central focus of the brand, and was included in stationary, business cards, website.

Results

Illustrator Steve Berger was used to draw the original logo. Berger Fine Arts he artwork was the central focus of the brand, and was included in stationary, business cards, website.